The biggest and best tip to developing a successful website is content; search engines love it. Without content your website is doomed to failure before it even starts. Your content must include the keywords or keyword phrases that will increase your page rank; for example, if your website is about Internet freelance writing, your keywords may be seo, search engine optimization, copywriting, copywriter, editing, articles, free articles, writing service, write articles, and so on.
Your site should also have these keywords spread naturally throughout the content. Choose three to four of the most relevant keywords and place them on your home page. It's important to repeat them four to five times each, at a minimum. I have seen keywords repeated on successful websites over twenty times.
Choose between 50 - 100 keywords searches and have those repeated throughout your home page copy too. Your site should also have at least ten pages of content rich copy; successful sites have thousands of pages that are rich with good information.
Also, you need to update your site as frequently as possible. I suggest updating daily, if possible, using relevant copy while incorporating keywords.
Write articles to accomplish this task. If you hate to write articles or to create website content, you can easily and inexpensively hire someone to do it for you. There are several freelance writing and writer reference websites that encourage low bidding. For example, you can get a 400-500 word article for as little as $1 each. One such site is GetAFreelancer. You can also get free articles from public domains such as GoArticles, but you must include the author's name and copyright info.
Be careful about these cheap articles though: often they are written for spiders, not humans, so they don't read well, which will hurt your site. You must find a balance between keyword usage and good content.
